J Balvin Jordan 3 is Giving Major Sunset Hues
The J Balvin Jordan 3 is an expansion to the Colombian artist’s Air Jordan catalog. In the last few years, Jordan Brand’s engagement in the music industry has grown exponentially. From Travis Scott to Teyana Taylor, the industry’s biggest titles rush to get their names on that label. And its sneakers! In 2020 and 2022 we witnessed J Balvin’s Jordan 1 and Jordan 2 respectively generate major buzz in the industry.
The four-time Grammy-nominated artist became the first Latino to collaborate on a Jordan with his “Colores Y Vibras”.
Balvin has teased his new collab three times already. First at the Miami Grand Prix, then on the courtside of the Miami Heat game against the New York Knicks. After that, we spotted him flexing them on set for his “Toretto” music video on the Fast X soundtrack.
The Vibrant J Balvin Jordan 3
The “Mi Gente” songster stated that his fresh kicks draw inspo from the sunsets of his hometown Medellin, Colombia. Which we can boldly see in the purple, orange, and yellow gradience that embellishes the heel tabs and the midsole molds. The sneaker features a sail-on-sail upper, yellow trim, and a Grey elephant print overlaying on the toes and heels. The highlight of the design sits on its rear with different branding on each shoe. The left side reads Nike Air, while the right one features Balvin’s signature smiley logo.
In addition, the collab includes a full set of apparel ranging from leather vests to woven jackets.
How to Buy The Air Jordan 3 x J Balvin
The J Balvin Jordan 3 should drop on September 2nd for 250 USD. It will be available in a full family size run across Nike SNKRS and select Jordan retailers.
But remember, the previous Balvin collabs have resold for thousands of dollars on StockX. So you absolutely don’t want to sleep on this drop.
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