MEDICOM TOY Nike Air Force 1 BE@RBRICK Steps Into Its Golden Era
Somewhere between a toy shelf and a sneaker wall, the Medicom Toy Nike Air Force 1 has found a particularly fuzzy new home.
The latest collab between Nike and MEDICOM TOY takes the iconic Air Force 1 Low and sends it through the BE@RBRICK universe, emerging in a golden-yellow makeover that looks less like a traditional sneaker and more like a collector’s piece that decided to go for a walk.
The timing is fitting. MEDICOM TOY is celebrating its 30th anniversary in 2026, while the Air Force 1 approaches its 45th anniversary in 2027. The two brands have already built a long collab history, including the Nike SB MEDICOM and the BE@RBRICK Nike SB Blazer, making another meeting between the two feel like a natural anniversary encore.
A 30th Anniversary Collab With Perfect Timing
The story here starts with anniversaries… but it doesn’t end there.
MEDICOM TOY was founded on June 24, 1996, making 2026 its 30th anniversary year. The company’s official anniversary exhibition is running in Tokyo from July 25 through July 30, 2026, with new BE@RBRICK products and other commemorative releases tied to the occasion.
That backdrop gives the upcoming Air Force 1 extra cultural weight. It’s not simply another collab added to Nike’s crowded calendar; it arrives during a milestone year for the Japanese collectible powerhouse behind BE@RBRICK.
Yellow Faux Pony Hair Does the Heavy Lifting
The first-look images make one thing instantly clear: texture is the headline.
Instead of the smooth leather normally associated with the Air Force 1 Low, the upper is covered in a shaggy, faux pony-hair material. The color sits somewhere between mustard yellow, golden tan, and warm ochre, giving the sneaker a plush appearance that feels intentionally playful.
Thick stitching appears to emphasize the individual panels, while grey accents on the laces and tongue branding interrupt the monochrome upper. A metallic gold lace dubrae adds another small flash of shine near the bottom of the eyestay. Co-branded details are also reported on the insoles.
It’s a clever visual translation of BE@RBRICK’s instantly iconic world. The Air Force 1 is still structurally familiar, but the fuzzy surface changes its entire aura. It feels tactile, slightly surreal, and unmistakably collectible.
The BEARBRICK Gets Its Own Matching Fit
The sneaker is expected to arrive alongside a matching BE@RBRICK dressed in a yellow Nike Tech Fleece outfit, complete with bear-ear detailing on the hood.
Current reports point to 400% and 1000% BE@RBRICK sizes, with the 400% figure measuring around 11 inches and the 1000% version around 27.5 inches. The exact configuration and availability of the figures alongside the sneaker haven’t been officially confirmed yet.
That matching setup is arguably the collab’s strongest storytelling element. The sneaker doesn’t merely reference BE@RBRICK through a logo or colorway; the collectible and footwear appear designed as a visual pair.
Release Details
Release Date: Holiday 2026
Retail Price: TBC
SKU: TBC
Colorway: Yellow / Gold faux pony hair
Availability: Nike SNKRS, select Nike retailers, and MEDICOM TOY channels
The Medicom Toy Nike Air Force 1 “BE@RBRICK” is currently expected to release during Holiday 2026 through Nike SNKRS, select Nike retailers, and MEDICOM TOY channels. However, there is no confirmed exact release date, official retail price, or SKU at the time of writing.
When MEDICOM TOY and Nike link up, you know the collector energy can move fast. If you’re planning to secure one or multiple pairs, make sure your TSB setup is ready. TSB has helped many members successfully secure previous MEDICOM TOY, Nike, and limited releases before stock disappeared, while tracking live drops, retailer releases, raffles, restocks, and early signals in real time so you know exactly when to make your move and don’t miss your chance.
Resale Outlook: Following the Paper Trail
With no official StockX market established yet for the upcoming Medicom Toy Nike Air Force 1 BE@RBRICK, the best resale clues come from previous Nike x MEDICOM TOY releases. The Nike Air Force 1 Low Toy Bearbrick (2011) is the closest qualitative comp, sharing both the AF1 silhouette and BE@RBRICK/MEDICOM TOY lineage. Three later SB Dunk collabs provide additional resale benchmarks.
Resale Comparables
- Nike Air Force 1 Low Toy Bearbrick (2011)
- Nike SB Dunk Low Elite Bearbrick (2017)
- Nike SB Dunk High Elite Medicom (2018)
- Nike SB Dunk Low Medicom Toy (2020)
Based on the three comparables, the strongest upside came from the 2020 SB Dunk Low Medicom Toy, which reached a $285 peak, equivalent to approximately 130% ROI over its $125 retail price. Together, the three comparables produce an average resale benchmark of approximately $150.
Using the three comparables and a $130 estimated retail proxy, the upcoming Medicom Toy Nike AF1 has a projected average resale benchmark of approximately $150, with a broader potential range of $150–$285. That would translate to roughly 20% average ROI and up to 120% ROI at the $285 peak benchmark.
The projection is a benchmark, not a guarantee. The 2011 Toy Bearbrick remains the most relevant qualitative reference, while the later Medicom SB Dunks show the potential collector demand surrounding Nike x MEDICOM TOY releases. Ultimately, the 2026 shoe’s resale performance will depend heavily on its retail price, production numbers, and distribution. Its yellow faux pony-hair construction, BE@RBRICK connection, and MEDICOM TOY 30th-anniversary timing could help it attract both sneaker collectors and BEARBRICK enthusiasts.
If you’re watching resale, check out our guide on Resale – All The Reasons You’ll Want In On It
Why Collectors Will Be Watching Closely
The Medicom Toy Nike Air Force 1 sits at an interesting intersection.
It has the familiarity of one of Nike’s most iconic silhouettes, the visual language of BE@RBRICK, and the anniversary significance of MEDICOM TOY’s 30th year. Add the golden faux pony-hair upper and matching Tech Fleece-clad bear, and you have a collab that feels designed for both the sneaker shelf and the collector cabinet.
The only missing piece is official confirmation.
Until Nike and MEDICOM TOY reveal the final release details, this fuzzy golden AF1 remains one of Holiday 2026’s most intriguing question marks.
What’s Next?
The Medicom Toy Nike Air Force 1 “BE@RBRICK” is shaping up to be a particularly playful chapter in the long-running Nike x MEDICOM TOY story. Its golden faux pony-hair construction gives the Air Force 1 a tactile new personality, while the matching BE@RBRICK turns the collab into something closer to a full collectible universe.
With Holiday 2026 currently penciled in, the real countdown is now for the details that matter most: release date, retail price, availability, and production numbers. Until then, this golden bear-inspired Force is one to keep firmly on the radar.
If you’re trying to secure this golden gem before collectors scoop it up, make sure your TSB key is ready.