The Y2K energy is something that lives on to this day. And with such a comeback, big brands are riding the wave. That’s probably why Jordan Brand is giving us the Jordan Strada! It’s got [...]
When Chris Paul was hooping for the New Orleans Hornets, Jordan Brand hooked him up with some seriously exclusive kicks that regular sneakerheads could only dream of owning. One of those sneakers [...]
After 31 years of untouched Air Jordan 11s, JAIDE and APB have decided to join the admired pair of Jordans and be one of the first collabs ever. This collaboration is iconic for multiple reasons [...]
The Air Jordan 41 release is not a sprinkle-sprinkle rumor anymore. The designs and colors cover Jordan’s characteristics and mindset that led him to be the man and legend he is today. And who [...]
The Air Jordan 7 has spent recent years watching from the baseline, making fewer appearances than Jordan Brand’s ever-present 1s, 4s and 5s. Now, following the model’s renewed 2026 momentum, the [...]
Cars and sneakers speak surprisingly similar languages. Curves matter. Materials matter. Performance matters. And the right badge can turn an everyday object into something people obsessively [...]
Some sneaker collaborations are made for the spotlight. Others look like they could disappear into the desert and come back with a mission report. The upcoming “Moon Fossil” is definitely in the [...]
Thirty years after Michael Jordan stepped into Japan for the 1996 Nike Hoop Heroes Tour, one memorable cultural crossover is stepping back into the ring. The Air Jordan 12 Sumo turns that trip, [...]
Awake NY has found another shade of New York after dark. Following 2025’s acclaimed Air Jordan 5 project, Angelo Baque’s label shifts its attention to the Air Jordan 6 for the silhouette’s 35th [...]
Obsidian has spent most of its life quietly waiting in the dark. After first appearing in 1997 and finally receiving its first high-top retro in 2012, the Jordan 12 Obsidian is reportedly set to [...]