7-Eleven Sues Nike Over the Upcoming Air Max 95 Colorway!

Y’all, the plot is thickening with this release! We’ve already discussed how exciting the Air Max 95 Convini Pack is. However, it seems like not everyone agrees with this statement. And as 7-Eleven sues Nike over the 7-Eleven colorway, does that mean that Nike is getting a taste of its own medicine? The Swoosh is notoriously famous for its lawsuits against competitors, designers, brands, etc. But now, it’s on the other side of the legal gavel! So, let’s check out the deets and what’s going down!

7-Eleven Sues Nike for Trademark Infringement!

First things first, when the sneakers were unveiled, Nike never officially stated that they were called Air Max 95 7-Eleven. But well, guess that never stopped a lawsuit, right? According to 7-Eleven’s lawsuit, Nike’s infringement is purposefully done to associate the sneakers with the store. They did that by copying the tri-color mark, which 7-Eleven has trademarked since 2009! According to 7-Eleven, this will cause, and has already caused, confusion among consumers. And well, the fact that the kicks will drop on July 11, aka on 7-Eleven’s Free Slurpee Day!

Does This Bring Back Memories or What?

So, in 2020, Nike was getting ready to drop a Japan-exclusive collaboration to celebrate the 2020 Tokyo Olympics. Those SB Dunks were coming with full-on 7-Eleven branding. But sadly, this collab never saw the light of day. However, some pairs naturally made it to the resale market, and they’re worth $1,500 on average! So, if this release gets canceled, we can expect the kicks to become this valuable too.

So, if you were planning on scoring these sneakers, you might wanna double down on them before it’s too late. And you’ll definitely wanna have the right tool for it. All you have to do is be ready for drop day if it rolls around by having TSB by your side. Even if it’s a Japan-exclusive, TSB covers all the important regions. And whether you’re gunning for this pair, or anything else, you should get your TSB key and be ready. See you around fam!